重回呷哺呷哺四年,创始人、董事长贺光启试图缔造一个关于“回归”与“变革”的故事。 这是一个时间的岔路口——呷哺呷哺已经连续四年陷入亏损。一边是昔日“效率神话”的巨大惯性与光环,另一边则是增长失速的困境。 贺光启曾经亲手缔造了呷哺呷哺这个吧台式火锅帝国,如今又必须面对品牌“高速扩张”背后遗留的重重挑战。而他试图用最古老也最锋利的武器——利益,来重划边界、收缩战线。他押下了一场新的赌局——将门店...
Source Link重回呷哺呷哺四年,创始人、董事长贺光启试图缔造一个关于“回归”与“变革”的故事。 这是一个时间的岔路口——呷哺呷哺已经连续四年陷入亏损。一边是昔日“效率神话”的巨大惯性与光环,另一边则是增长失速的困境。 贺光启曾经亲手缔造了呷哺呷哺这个吧台式火锅帝国,如今又必须面对品牌“高速扩张”背后遗留的重重挑战。而他试图用最古老也最锋利的武器——利益,来重划边界、收缩战线。他押下了一场新的赌局——将门店...
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