智通财经APP获悉，赛富时更新消息称，预计在感恩节当天，全球的数字销售总额将达到 360 亿美元，而美国的数字销售额则将达到 86 亿美元。该软件公司报告称，截至美东时间周四下午14点(北京时间周五凌晨3点)，全球支出较去年同期增长了 7.9%，达到 131 亿美元;而美国的支出则增长了 5.8%，达到 26 亿美元。
在感恩节期间，移动设备推动了大部分的数字销售。据赛富时称，在美国，80%的访问流量和 75%的订单将来自移动设备。赛富时表示，在“网络星期一”(周二和周三)的头两天，来自第三方人工智能代理的访问量所带来的转化率明显高于社交媒体。在全球范围内，人工智能代理的访问量转化为销售的效率是常规流量的 6 倍，在美国则达到了正常数字流量转化速度的 3 倍。
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