“品牌出海夺回主场作战权。2025年,波兰每10户家庭的地板上,就跑着一台来自中国深圳的 ILIFE 扫地机器人。这家企业的工厂距离中山深水港仅5公里,集装箱从这里出发,经由海运抵达欧洲腹地。在今年的黑色星期五,一个信号比单纯销量增长更值得关注:这家工贸一体起家的企业,在阿里速卖通(AliExpress)上的销售额首次反超了亚马逊。这个现象之所以值得关注,是因为长期以来,亚马逊掌控着中国品牌出海的...
Source Link“品牌出海夺回主场作战权。2025年,波兰每10户家庭的地板上,就跑着一台来自中国深圳的 ILIFE 扫地机器人。这家企业的工厂距离中山深水港仅5公里,集装箱从这里出发,经由海运抵达欧洲腹地。在今年的黑色星期五,一个信号比单纯销量增长更值得关注:这家工贸一体起家的企业,在阿里速卖通(AliExpress)上的销售额首次反超了亚马逊。这个现象之所以值得关注,是因为长期以来,亚马逊掌控着中国品牌出海的...
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