12月2日,据路透引述消息人士称,雀巢正与摩根士丹利检讨各种战略方案,包括出售旗下的蓝瓶咖啡(Blue Bottle Coffee)连锁咖啡店,这是公司更广泛策略审查的一部分,目标是精简公司业务组合并退出实体零售店营运业务。
雀巢是于2017年收购蓝瓶咖啡的多数股权,当时估值约为7亿美元。消息人士称,预计今次出售的估值将低于7亿美元,而雀巢亦可能会保留品牌的知识产权,以便继续销售相关产品。
美股频道更多独家策划、专家专栏,免费查阅>>
12月2日,据路透引述消息人士称,雀巢正与摩根士丹利检讨各种战略方案,包括出售旗下的蓝瓶咖啡(Blue Bottle Coffee)连锁咖啡店,这是公司更广泛策略审查的一部分,目标是精简公司业务组合并退出实体零售店营运业务。
雀巢是于2017年收购蓝瓶咖啡的多数股权,当时估值约为7亿美元。消息人士称,预计今次出售的估值将低于7亿美元,而雀巢亦可能会保留品牌的知识产权,以便继续销售相关产品。
美股频道更多独家策划、专家专栏,免费查阅>>
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