阿迪达斯的“哥哥”——彪马(PUMA),要被卖了?买家还是中国公司?阿迪达斯与彪马的创始人原是亲兄弟:哥哥鲁道夫·达斯勒和弟弟阿道夫·达斯勒。1924年二人共办达斯勒兄弟鞋厂,后因二战误会与经营分歧反目。1949年分家,哥哥创彪马,弟弟立阿迪达斯,从此开启两大品牌数十年的行业竞争。日前,据彭博社、界面新闻、中国基金报等多家媒体报道,安踏体育目前正被列入对德国运动品牌彪马发起收购要约的潜在竞购方之一...
Source Link阿迪达斯的“哥哥”——彪马(PUMA),要被卖了?买家还是中国公司?阿迪达斯与彪马的创始人原是亲兄弟:哥哥鲁道夫·达斯勒和弟弟阿道夫·达斯勒。1924年二人共办达斯勒兄弟鞋厂,后因二战误会与经营分歧反目。1949年分家,哥哥创彪马,弟弟立阿迪达斯,从此开启两大品牌数十年的行业竞争。日前,据彭博社、界面新闻、中国基金报等多家媒体报道,安踏体育目前正被列入对德国运动品牌彪马发起收购要约的潜在竞购方之一...
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