与新茶饮正面对垒,这款30年经典饮料为何重掀热潮?文|杨洁在网红奶茶店密集涌现在街头巷尾的当下,饮料市场的风向却悄然逆向流转,曾经有着“土味饮料”“超市钉子户”标签的冰红茶,重回大众视野。1994年,河北旭日升以碳酸冰茶叩开冰红茶品类大门,此后康师傅凭借“再来一瓶”的全民狂欢,让冰红茶的酸甜口感席卷大江南北。这款饮品一度承包了80后、90后的夏日清凉,成为一代人记忆里的标志性味道。然而,随着无糖...
Source Link与新茶饮正面对垒,这款30年经典饮料为何重掀热潮?文|杨洁在网红奶茶店密集涌现在街头巷尾的当下,饮料市场的风向却悄然逆向流转,曾经有着“土味饮料”“超市钉子户”标签的冰红茶,重回大众视野。1994年,河北旭日升以碳酸冰茶叩开冰红茶品类大门,此后康师傅凭借“再来一瓶”的全民狂欢,让冰红茶的酸甜口感席卷大江南北。这款饮品一度承包了80后、90后的夏日清凉,成为一代人记忆里的标志性味道。然而,随着无糖...
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