美银将PayPal的评级由“买入”下调至“中性”，目标价从93美元下调至68美元，理由是该公司核心品牌结帐(branded checkout)业务复苏进度低于预期。PayPal目前预估第四季品牌结帐交易量仅年增约3%，不但低于第三季的5%，也是至少三年来最疲弱表现，且本应因节庆旺季而强劲的11 月动能亦显黯淡。美银指出，品牌结帐成长不振可能加深市场对PayPal市占流失的忧虑，尤其该公司交易量增速已落后整体电商产业。分析师并下调2026年与2027年盈利预测，分别削减2%及4%，认为2026年将是公司必须重投资的一年，而2027年也可能面临延续高成本以重新催生成长的风险。
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