新规!亚马逊卖家生态将迎来巨变

亿恩
Yesterday

2025年12月,一则来自亚马逊官方的公告在跨境圈引发震动:自2026年3月31日起,亚马逊将全面终止实行多年的“共享库存”做法。对于依赖平台生存的中国卖家而言,这不仅仅是一项物流规则的调整,更意味着亚马逊生态竞争逻辑的根本性改变。效率与混乱并存,共享库存模式的十年共享库存,在亚马逊内部被称为“混仓模式”,是亚马逊为优化仓储管理和提升配送效率而设计的物流机制。其核心逻辑相当简单直接:只要不同卖家...

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