消费行业深度报告:全球消费走弱 提振消费政策重要性凸显

中国银河证券股...
Dec 17

提振消费是系统工程,服务消费更受重视: 1) 全球消费复苏缓慢,高关税正推高物价、高利率抑制信贷需求进而压制消费,叠加就业市场疲弱,欧美消费信心复苏缓慢。2) 中央经济工作会议提出,坚持内需主导,建设强大国内市场。深入实施提振消费专项行动,制定实施城乡居民增收计划。扩大优质商品和服务供给。优化“两新”政策实施。3)相比于商品消费,我们更看好服务消费的改善预期,近期相关政策对服务消费重视度明显提升,...

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