不做多筒就出局?2025洗衣机销售数据出炉

天极网
Dec 29, 2025

【天极网IT新闻频道】2025年洗衣机行业销售数据出炉,市场走向一目了然:整体零售量增长7.6%、零售额增长5.4%。行业看似稳步前行,但内部已剧烈分化,布局多筒成为增长的关键分水岭。  从市场份额看,海尔洗衣机凭借4个月内连续推出全球首创一机三筒、一机四筒,整体份额涨至47.3%,超过第二、三名总和。同比净增2个百分点,增速同样行业*。反观未跟进多筒的品牌,份额下滑严重。数据印证,“不做多筒就...

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