护肤品牌菲洛嘉闭店,母公司高露洁计划“降本增效”

新京报
Jan 11

曾在中国市场业绩“狂飙”的护肤品牌菲洛嘉(FILORGA),传出闭店消息。进入菲洛嘉官方旗舰店,首页上的闭店通知显示,该店铺将于1月31日正式停止营业、进行闭店,原因是“公司经营策略调整”。此前,菲洛嘉“会员中心”小程序已于2025年12月31日停止运营。图/菲洛嘉官方旗舰店截图从此前高调入华到如今收缩线上渠道,菲洛嘉的变化,也折射出母公司高露洁面临的困境。旗舰店粉丝超300万,客服称未收到后续...

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