中国户外运动市场正迎来新一轮竞争热潮,瑞典百年品牌Haglöfs(中文名“火柴棍”)携李宁系资本重返中国市场,在上海淮海路开设全球首家旗舰店。这家以伐木工人背包起家的北欧品牌,此次通过与李宁家族控股的非凡领越成立合资公司,试图在高端户外领域开辟新战场,其动向被视为对安踏系布局的直接回应。新落成的VASA概念店占据三层近700平方米空间,毗邻亚瑟士、哥伦比亚等运动品牌门店。店内设计突破传统户外零售...
Source Link中国户外运动市场正迎来新一轮竞争热潮,瑞典百年品牌Haglöfs(中文名“火柴棍”)携李宁系资本重返中国市场,在上海淮海路开设全球首家旗舰店。这家以伐木工人背包起家的北欧品牌,此次通过与李宁家族控股的非凡领越成立合资公司,试图在高端户外领域开辟新战场,其动向被视为对安踏系布局的直接回应。新落成的VASA概念店占据三层近700平方米空间,毗邻亚瑟士、哥伦比亚等运动品牌门店。店内设计突破传统户外零售...
Source LinkDisclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.