中手游早盘涨超6% AI技术赋能IP开发显成效

中金财经
Jan 14

  今日,中手游(00302.HK)股价异动拉升,盘中一度涨超6%,成交量同步放大,市场关注度显著升温。   值得注意的是,今日市场相关板块表现活跃,以IP运营为核心的阅文集团等公司亦同步走强。分析人士指出,此次股价异动正值AI技术加速落地、深度赋能内容产业的关键节点,一定程度上反映出投资者对AI技术驱动下IP内容产业的成长预期正持续强化。   随着技术迭代与应用场景的不断丰富,AI技术在游戏领域的应用已从概念验证进入规模化落地阶段。作为领先的全球化IP游戏运营商,中手游旗下坐拥《仙剑奇侠传》等国民级经典IP。凭借丰富的IP储备、成熟的自主研发和联合研发能力,公司有望率先享受技术红利,开启新一轮的价值增长周期。   据悉,2026年中手游将持续探索“AI+游戏”的深度融合,并在游戏玩法的变革与创新上做更多试验,不断提升产品品质,后续进展值得持续关注。   

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