【大河财立方 记者 吴海舒 郝楠楠 实习生 程小纯 文/图】呷哺呷哺集团(以下简称呷哺集团)旗下高端火锅品牌凑凑,或进入调整期。2025年下半年以来,凑凑全国范围内出现多个门店关闭、部分城市门店“清零”等现象,引发行业关注。凑凑是呷哺集团旗下的主力品牌之一,以“火锅+茶憩”复合业态开辟高端火锅赛道。行业人士认为,除了凑凑自身发展原因,更底层原因是整个中高端火锅赛道集体承压。“现在的消费逻辑已经变了...
Source Link【大河财立方 记者 吴海舒 郝楠楠 实习生 程小纯 文/图】呷哺呷哺集团(以下简称呷哺集团)旗下高端火锅品牌凑凑,或进入调整期。2025年下半年以来,凑凑全国范围内出现多个门店关闭、部分城市门店“清零”等现象,引发行业关注。凑凑是呷哺集团旗下的主力品牌之一,以“火锅+茶憩”复合业态开辟高端火锅赛道。行业人士认为,除了凑凑自身发展原因,更底层原因是整个中高端火锅赛道集体承压。“现在的消费逻辑已经变了...
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