文旅需要过大关:超越场景,定向创新

新京报
Jan 16

这项历时两年的调研,走访了数十家科技企业与文旅项目,勾勒出中国文旅产业在科技深度介入背景下面临的一种悖论:科技运用越来越多,行业研发却缺乏话语权。作为前沿技术的积极试验场,文旅行业在实践中却频频出现“场景在文旅、研发在厂端”的割裂状态——应用看似繁复,底层逻辑却高度依赖外部通用技术,算法与系统定义权缺位,重复建设与协同失灵并存,效率提升反而被复杂度抵消。更隐蔽的断裂发生在文化层面:行业沉淀了大量...

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