从华润啤酒与七度合作看啤酒行业整合新路径

红网
Jan 13

右四:华润啤酒董事长赵春武,左三华润啤酒副总裁兼华润雪花总经理李小冬,左一华润雪花销售业务发展中心总经理潘勇,左二华润雪花武汉事业部总经理范伟与七度啤酒相关负责人现场合影。红网时刻新闻 记者 黄刚 常德报道在当前啤酒行业向“量稳质升、价值深耕”转型的大背景下,华润啤酒与一品营销旗下七度品牌的战略合作,展现出前瞻性的市场布局意义。1月10日,华润啤酒董事长赵春武携企业高管与七度啤酒签订全面战略合作...

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