铜价飙升按下价格战暂停键,空调行业集体转向“利润保卫战”

中国家电网
Jan 16

当铜价一路飙升,成为空调行业上空挥之不去的阴霾,一场关于生存与利润的暗战悄然打响。曾经为争市场而激烈的价格战火渐弱,众多企业纷纷提价、收缩补贴,行业从“以价换量”转向“保利求生”。电商平台数据显示,美的、米家、格力部分空调产品,相较于2025年618期间,补贴后售价均有大幅上涨,企业补贴力度明显下调,背后正是原材料价格上涨的压力。2025年10月以来,铜价一路狂飙,相关机构预测2026年全年整体仍...

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