Forrester Research Inc. has announced the B2B Summit North America, which will take place in Phoenix from April 26-29, 2026. The event will focus on the theme "GTM singularity," addressing the transformation of traditional go-to-market strategies for an AI-first world. Attendees will gain access to new research, exclusive analyst insights, interactive sessions, and keynotes exploring how AI is reshaping buyer behavior. The summit will also feature the announcement of the B2B Return On Integration Honors and B2B Programs Of The Year Awards.
Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Forrester Research Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260115707197) on January 15, 2026, and is solely responsible for the information contained therein.