【国联民生海外】京东集团(9618.HK)2025年四季报前瞻点评:四季度业绩筑底,政策利好与业务优化共促26年修复

声鸣海外 Global
Jan 20

四季度业绩筑底,政策利好与业务优化共促26年修复高基数与节日错期影响,25Q4收入短期承压。从宏观环境来看,2025年12月份社会消费品零售总额同比增速放缓至0.9%,主要系2024年同期基数较高。从累计增速来看,2025年社会消费品零售总额50.1万亿元,比上年增长3.7%。从线上消费来看,2025年全国网上零售额159722亿元,同比增长8.6%,其中实物商品网上零售额130923亿元,增长...

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