华住,比携程还会捞金?

略大参考
Jan 18

不断上涨的佣金把华住推上王座。作者|钱多多编辑|杨知潮作为携程创始人之一,季琦把携程“抽佣”的基因带到了华住。携程的佣金是出了名的高,但是2024年携程的整体佣金率是4.4%。当然,这个佣金率算上了机票等低佣金业务的,拉低了平均数字。而酒店方面,券商预计携程住宿预订业务的综合佣金率约为8%-10%。华住的整体佣金率,略大参考粗略计算,预计能达到12%,则有过之而无不及。毕竟携程主要靠商家佣金和流量...

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