从杀入宠物赛道、上线电商平台，到线下卖保险，中国移动——这家拥有超10亿用户的通信运营商，正以远超外界想象的方式悄然蜕变。长期以来，中国移动的传统形象始终与“话费”“流量”“基站”紧密相连。然而，随着用户增长见顶、ARPU持续走低，传统通信业务已进入存量经营阶段。面对这一困境，中国移动正依托其庞大的用户基数与网络资源全面跨界，推动自身从“通信服务商”向“数字生态运营商”的“价值跃迁”。1存量时代...
Source Link从杀入宠物赛道、上线电商平台，到线下卖保险，中国移动——这家拥有超10亿用户的通信运营商，正以远超外界想象的方式悄然蜕变。长期以来，中国移动的传统形象始终与“话费”“流量”“基站”紧密相连。然而，随着用户增长见顶、ARPU持续走低，传统通信业务已进入存量经营阶段。面对这一困境，中国移动正依托其庞大的用户基数与网络资源全面跨界，推动自身从“通信服务商”向“数字生态运营商”的“价值跃迁”。1存量时代...
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