瑞典巨头H&M通过宣布将扩张计划延长至2026年，进一步巩固了对巴西市场的信心。根据公司年度报告，今年将在巴西新增七家实体门店，除去年已规划的五家外，还将在未公开地点增设两家新店。该品牌2015年以多渠道策略进入巴西市场，目前已在圣保罗州多个战略购物中心布局。2026年计划拓展至里约热内卢、南里奥格兰德州等地，同时加速提升商业覆盖范围。
Source Link瑞典巨头H&M通过宣布将扩张计划延长至2026年，进一步巩固了对巴西市场的信心。根据公司年度报告，今年将在巴西新增七家实体门店，除去年已规划的五家外，还将在未公开地点增设两家新店。该品牌2015年以多渠道策略进入巴西市场，目前已在圣保罗州多个战略购物中心布局。2026年计划拓展至里约热内卢、南里奥格兰德州等地，同时加速提升商业覆盖范围。
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