贝壳车评|保时捷中国渠道大收缩,不能让车主为品牌转型买单

新京报
Jan 29

保时捷中国首席执行官潘励驰1月26日宣布将继续优化渠道布局,2026年经销商数量将缩减至80家,较2025年的114家缩减近30%。这被外界解读为保时捷应对2025年在华销量下滑26%的市场举措。而值得关注的是,保时捷中国在推进渠道优化、止损自救的过程中,未能充分衔接消费者权益保障工作,引发部分车主的不满。多位车主反映称,因当地保时捷4S店闭店或合约到期,他们此前在授权门店花费上万元购买的保养套餐...

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