消失的万科掌门人

1号时务局
Feb 01

12018年初秋,深圳大梅沙的万科总部大会堂内,一场年度例会正准备开始。与会者步入会场时,不禁怔住:主屏幕上赫然贴着三个巨大的白底红字——“活下去”。这是万科的新任掌舵人郁亮亲手张贴的标语。此时中国房地产市场表面上仍是一片繁荣景象,多数开发商沉浸在规模冲刺的狂热中,没人料到行业冬天将至。然而,郁亮敏锐地觉察到危机的逼近,用这种近乎悲壮的方式向所有人敲响警钟。台下坐着的万科高管和区域负责人面面相觑,...

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