农夫、华润、东鹏都在建工厂,饮料巨头为何砸重金狂建“超级工厂”?

经销商微刊
Feb 08

2026年,饮料行业的竞争悄然转向一场无声的战役。没有喧嚣的广告与营销,巨头们将资源投向更底层、更重资产的领域——产能建设。行业进入“静水深流”式的较量,胜负手已从终端渠道转向钢筋混凝土铸就的超级工厂。01产能扩张:开年即冲刺2026年伊始,头部企业产能布局步伐密集且坚决,从华东到华中、西南至东北,新基地与新产线纷纷落地,重资产投入规模与速度创下近年新高。元旦当天,华润饮料温州文成“黑灯工厂”投产...

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