苹果公司在中国市场长达三年的销售下滑周期宣告终结。最新财报显示,其第四季度在华收入同比大幅增长38%,达到260亿美元,贡献了公司全球总销售额的近五分之一。这一逆转主要由iPhone 17系列的设计革新驱动,特别是其中一款被社交媒体广泛称为“爱马仕橙”的新配色(官方命名为“宇宙橙”)引发了显著的消费关注。该配色因与奢侈品牌爱马仕的标志性色调高度相似,在社交平台形成了自发传播效应,自秋季发布以来已...
Source Link苹果公司在中国市场长达三年的销售下滑周期宣告终结。最新财报显示,其第四季度在华收入同比大幅增长38%,达到260亿美元,贡献了公司全球总销售额的近五分之一。这一逆转主要由iPhone 17系列的设计革新驱动,特别是其中一款被社交媒体广泛称为“爱马仕橙”的新配色(官方命名为“宇宙橙”)引发了显著的消费关注。该配色因与奢侈品牌爱马仕的标志性色调高度相似,在社交平台形成了自发传播效应,自秋季发布以来已...
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