本报告导读:2026 年春节期间,AI 应用千问、元宝、豆包均推出活动来推广自身App,AI 流量入口争夺日趋激烈。2025 年多项全年数据出炉,互联网普及率超过80%,广告刊例花费现复苏迹象。投资要点:[T abl2e_0S26um年m2ar月y] 2 日-2 月 6 日 SW 传媒指数下跌 3.30%,位居 31 个行业第26 名,弱于上证指数(下跌1.27%)、深证成指(下跌2.11%)、...
Source Link本报告导读:2026 年春节期间,AI 应用千问、元宝、豆包均推出活动来推广自身App,AI 流量入口争夺日趋激烈。2025 年多项全年数据出炉,互联网普及率超过80%,广告刊例花费现复苏迹象。投资要点:[T abl2e_0S26um年m2ar月y] 2 日-2 月 6 日 SW 传媒指数下跌 3.30%,位居 31 个行业第26 名,弱于上证指数(下跌1.27%)、深证成指(下跌2.11%)、...
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