泡泡玛特虽未公布4亿件销量的具体结构,但该行认为毛绒玩具(通常单价高于潮流玩偶)及海外市场(定价高于中国内地)占比上升,将推动2025年平均售价增长。麦格理发布研报称,泡泡玛特(09992)公布2025年集团全IP全品类产品全球销售超4亿只,其中,THE MONSTERS全品类产品全球销售超1亿只。泡泡玛特虽未公布4亿件销量的具体结构,但该行认为毛绒玩具(通常单价高于潮流玩偶)及海外市场(定价高于...
Source Link泡泡玛特虽未公布4亿件销量的具体结构,但该行认为毛绒玩具(通常单价高于潮流玩偶)及海外市场(定价高于中国内地)占比上升,将推动2025年平均售价增长。麦格理发布研报称,泡泡玛特(09992)公布2025年集团全IP全品类产品全球销售超4亿只,其中,THE MONSTERS全品类产品全球销售超1亿只。泡泡玛特虽未公布4亿件销量的具体结构,但该行认为毛绒玩具(通常单价高于潮流玩偶)及海外市场(定价高于...
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