从文旅餐饮到以旧换新,国有大行“真金白银”燃旺春节消费

21世纪经济报道
Feb 12

机票酒店预订量攀升,年夜饭包厢一桌难求,春节档预售鸣锣开跑……马年新春将至,九天“超长黄金周”正点燃着积攒已久的消费热情。   旺盛的节日需求背后,良好的消费金融环境正成为繁荣市场、激发活力的重要支撑。2月11日,国新办举行新闻发布会,介绍2026年“乐购新春”春节特别活动、保障春节市场供应有关情况。   据悉,人民银行、金融监管总局已指导金融机构、支付机构联合商家推出多种形式的“乐购新春”优惠...

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