VTEX has announced a partnership with Pinterest to expand social commerce opportunities for brands and retailers. Through this collaboration, VTEX’s 2,600 global customers can seamlessly integrate their product catalogs with Pinterest, create Pins, and run shopping campaigns targeting Pinterest’s high-intent audience of over half a billion monthly active users. The partnership aims to help consumer brands broaden their reach, foster authentic consumer connections, and enhance the customer journey from inspiration to purchase. Early testers of the partnership include brands such as Whirlpool, Blaisten, and Easy.
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