图片为AI生成近日,天眼查法律诉讼信息显示,西安市新城区人民法院向西安市新城区甄选聚宝汇百货经销处公告送达东方优选(北京)科技有限公司与其不正当竞争纠纷一案相关法律文书。这起诉讼不仅是东方甄选的一次维权行动,更折射出直播电商行业在品牌保护方面的普遍困境。直播电商品牌的"符号化"特征使得侵权行为高发。东方甄选因"甄选"二字既遭遇山寨模仿,又曾因商标使用不规范被处罚。据新浪财经2024年5月报道,...
Source Link图片为AI生成近日,天眼查法律诉讼信息显示,西安市新城区人民法院向西安市新城区甄选聚宝汇百货经销处公告送达东方优选(北京)科技有限公司与其不正当竞争纠纷一案相关法律文书。这起诉讼不仅是东方甄选的一次维权行动,更折射出直播电商行业在品牌保护方面的普遍困境。直播电商品牌的"符号化"特征使得侵权行为高发。东方甄选因"甄选"二字既遭遇山寨模仿,又曾因商标使用不规范被处罚。据新浪财经2024年5月报道,...
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