智通财经APP获悉，随着2026年农历春节临近，AI视频生成技术进入爆发期但随之而来的版权治理难题也正成为市场焦点。近日，字节跳动旗下视频生成大模型Seedance 2.0低调上线并迅速走红，然而其强大的生成能力也引发了连锁反应：周星驰经纪人公开质疑平台充斥大量未经授权的AI生成电影片段;社交平台上，利用AI制作的明星脸“合家欢”拜年视频引发肖像权争议。
在AI时代，数字内容的创作方式已发生根本性变革。传统的侵权行为多为对完整作品的非法搬运，而现在的AI生成则是对海量素材进行深度学习，通过提取角色形象、特定场景等元素进行重构生成。
针对这一产业痛点，阜博集团(03738)上线Vobile MAX™平台的元素级确权管理能力，首次展示真实案例。在阜博展示的真实案例中，平台针对近期热点进行了针对性追踪：以《疯狂动物城》中的“朱迪”形象为例，Vobile MAX™能够精准识别并追踪全网由AI生成的变体内容。针对经典真人形象(如科比等)的二次创作，平台不仅能实现全网传播监测，还能帮助创作者进行内容变现。通过这一机制，版权方和创作者能够清晰掌握其资产的流转路径与变现潜力，实现真正的“心里有数”。
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