Nu Skin Enterprises Inc. reported fourth quarter (Q4) 2025 revenue of USD 370.3 million, a decrease of 16.9%. Earnings per share $(EPS)$ for the period were USD 0.29. Gross margin reached 70.7%. The company reported an operating margin of 6.3% and an income tax rate of 20.3% in the quarter. Paid affiliates totaled 129,311 and sales leaders were 30,045. For the full year 2025 (FY 2025), revenue was USD 1.49 billion, down 14.3%. Full-year EPS was USD 3.18, or USD 1.27 excluding the Mavely gain and other charges. The company ended the year with 748,796 customers. Nu Skin highlighted ongoing transformation initiatives, focusing on the global launch of Prysm iO intelligent wellness devices and efforts to build sales leader alignment in the first half of the year. Management reaffirmed its annual revenue guidance for 2026 in the range of USD 1.35 billion to USD 1.50 billion and projected full-year EPS of USD 0.80 to USD 1.20, with a forecasted tax rate of 35%. First quarter 2026 revenue is expected to be between USD 320 million and USD 340 million.
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