从“中国游”到“中国购”,全球市场如何“乐购新春”?

极目新闻
Feb 22

假期前四天,海南离岛免税销售额达9.7亿元、增长15.8%;外企纷纷推陈出新抢滩“年味”市场……透过丙午马年这个“加长版”春节,国际社会看到了中国消费市场的活力。雀巢大中华区董事长兼首席执行官马凯思与《国际锐评》交流说,春节作为全年消费旺季之一,展现出强劲的内需潜力,“我们将通过不断深入本土化创新,更好满足消费者在节日期间日益升级的品质需求”。今年是中国“十五五”开局之年。这个长达9天的春节假期,...

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