2026年的春节，注定有些不一样。长达9天的“马年”超长假期，不仅给了人们更充裕的团圆时间，更悄然完成了一次春节消费“主理人”的交接。美团最新发布的《2026春节消费洞察报告》揭示了一个核心趋势：年轻人，正在成为春节消费的绝对主导力量。他们用一部手机，串联起“发现—比较—规划—下单—评价”的全链路，真正实现了“决策在线上，增长在线下”。这个春节，增长是全面的，但逻辑是崭新的。线上一点，线下“爆”...
Source Link2026年的春节，注定有些不一样。长达9天的“马年”超长假期，不仅给了人们更充裕的团圆时间，更悄然完成了一次春节消费“主理人”的交接。美团最新发布的《2026春节消费洞察报告》揭示了一个核心趋势：年轻人，正在成为春节消费的绝对主导力量。他们用一部手机，串联起“发现—比较—规划—下单—评价”的全链路，真正实现了“决策在线上，增长在线下”。这个春节，增长是全面的，但逻辑是崭新的。线上一点，线下“爆”...
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