AI春节“红包大战”,砸出了什么? | 新京报专栏

新京报
Feb 25

▲面向未来的AI时代,中美科技巨头都在投入巨资争夺,但竞争中的发展与市场逻辑又各有不同。图/IC photo 字节跳动投入超过10亿元,豆包深度参与央视春晚互动,发出数亿红包和礼品;阿里冠名四家地方卫视春晚,配合旗下AI助手千问App,耗资30亿元进行春节推广;腾讯投入10亿元、百度投入5亿元,为AI应用导流。马年春节刚过,有媒体粗略统计了几大科技巨头假期期间发起的AI红包大战,投入规模堪称空前。...

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