“不是消费者背叛了我们,而是产品背叛了消费者的味蕾!”近日,在山东省畜牧协会主办的“山东肉鸭高质量发展大会”上,周黑鸭创始人、董事长周富裕一语道破行业痛点。面对肉鸭行业“增长停滞、丰产不丰收”的困境,他直指根源在于产品品质的持续下滑,并强调要对消费者真心、对产品用心、对市场保持敬畏心,重塑“心”质生产力,回馈消费者的味蕾信任。“心”质生产力的提出,源于周黑鸭深耕行业多年的“食字理论”——“食”由“...
Source Link“不是消费者背叛了我们,而是产品背叛了消费者的味蕾!”近日,在山东省畜牧协会主办的“山东肉鸭高质量发展大会”上,周黑鸭创始人、董事长周富裕一语道破行业痛点。面对肉鸭行业“增长停滞、丰产不丰收”的困境,他直指根源在于产品品质的持续下滑,并强调要对消费者真心、对产品用心、对市场保持敬畏心,重塑“心”质生产力,回馈消费者的味蕾信任。“心”质生产力的提出,源于周黑鸭深耕行业多年的“食字理论”——“食”由“...
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