3月2日，高盛发表研报指，老铺黄金2月底起加价20%至30%，主要加幅集中于25%至30%，平均而言略高于市场预期，当中纯金产品加幅较高。该行认为此举有助于保护公司毛利率，因管理层目标2026年毛利率达40%，而公司的定价在去年10月加价前，一般落后于金价升幅。同时，去年10月公司为应对旺季而提前备货，应有助减轻1月至2月旺季期间的毛利率下行风险。
需求方面，虽然市场质疑加价后以及农历新年后促销期结束公司将进入淡季，增长可持续性存在争议，但该行相信1月至2月旺季的强劲表现，有助支持今年上半年的稳健增长前景，同时亦显示品牌升级周期依然稳固，支持未来在金价上升趋势下的表现。该行重申“买入”评级，目标价为1128港元。
港股频道更多独家策划、专家专栏，免费查阅>>
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.