游戏产业跟踪(23):开年游戏大盘表现稳健 长线大DAU游戏春节表现亮眼

长江证券
Mar 01

事件描述游戏春节档收官,假期游戏市场表现平稳,多款大DAU 游戏长线表现突出。事件评论春节假期游戏市场表现平稳,长线大DAU 游戏优势显著头部厂商方面,腾讯稳定7-8 款产品位居畅销榜Top10,射击赛道优势显著,《和平精英》《三角洲行动》《无畏契约手游》基本稳居畅销榜2-4 位,另有《逆战手游》《穿越火线手游》《暗区突围》等多款射击游戏表现亮眼,其中《和平精英》在春节版本推出“年兽大作战”等玩法...

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