春节期间,机器人在商场、庙会和年会现场频繁亮相。随着商演需求集中释放,机器人租赁市场热度升温,一线租赁渠道商也在春节期间“小赚了一笔”。
2月26日,记者从机器人租赁服务平台擎天租获悉,今年春节假期期间(初一至初七)平台订单环比增长近70%。不仅平台订单活跃,电商渠道的租赁成交额也有所增长。据京东消费趋势数据,从2026年1月开始,京东自营机器人租赁业务成交额环比增长超100%,多款机器人、机器狗等热门机型一机难求,不少订单已排至3月中旬。
机器人的租赁价格降低在2026年成为现实,对比去年同期单台近万元的日租金,机器人体验门槛显著降低。京东租赁自营旗舰店内,宇树Go2-X、Go2-Pro、智元D1 Pro、云深处绝影Lite3等主流机器狗的日租金低至78元起;宇树U1、智元灵犀X2人形机器人(含上门工程师服务)的日租金也低至1796元起。
有业内人士指出,本轮租赁热潮与春晚曝光及春节假期集中需求密切相关,是否具备持续性,仍需观察除节假日之外常态化时期的数据表现。当前收入结构仍以表演、活动和展示类场景为主,真正的考验是春晚结束后,人形机器人还能为客户提供哪些价值。据澎湃新闻
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