长期有耐心:美团的成长与进化逻辑

财经早餐
Mar 01

本书的作者是丁西坡,2011年4月到2020年7月31日间就职于美团,曾任美团外卖公关总监、集团办公室秘书等职位。通过一位前美团员工的视角,以企业史的形式,深入探讨了美团从创立至今十年的重大事件及其背后的商业逻辑。2010年3月4日美团上线时,对外名称是“美团网”;2013年11月18日,美团外卖上线;2015年10月8日,美团与大众点评合并后的名称为“美团点评”;2018年9月20日,美团正式于...

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