传媒互联网行业游戏板块:GOOGLE PLAY降低抽成比例 关注游戏行业内容及长线运营价值

中金公司
Mar 05

行业动态行业近况谷歌今日公告调整Google Play服务费抽成规则,新规下将进一步开放三方支付渠道,并将降低抽成比例,新规将于2026 年6月30 日起陆续在美国等地区生效。评论新规下实际抽成比例下降。新规包括:1)进一步开放三方支付:开发者可选择在应用内同时使用自有计费系统与GooglePlay计费(5%支付费率),亦可引导用户跳转到应用外支付。此前公司已于25 年10 月在美国开放三方支付。...

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