March 5 (Reuters) - China's JD.com 9618.HK missed market estimates for quarterly revenue on Thursday, in a sign that stiff competition and waning benefits from government subsidies were eating into demand at the e-commerce giant.
The company reported revenue of 352.3 billion yuan ($51.12 billion) in the fourth quarter ended December, compared with analysts' average estimate of 353.86 billion yuan, according to data compiled by LSEG.
($1 = 6.8918 Chinese yuan renminbi)
(Reporting by Deborah Sophia in Bengaluru; Editing by Himani Sarkar)
((DeborahMary.Sophia@thomsonreuters.com;))
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