近14亿利润差,B站首次全年盈利的AB面

产经风云
Mar 09

拼的肯定不只是AI算力的行业故事,而是真正的实力。编辑/产经风云3月5日,哔哩哔哩(以下简称“B站”)交出了一份历史性的成绩单:2025年总营收303.48亿元,首次实现全年盈利,归母净利润11.94亿元 。对于这家长期处于亏损泥潭的内容社区平台来说,这份盈利报告意义非凡:毛利率从32.7%攀升至36.6%,毛利润首次突破百亿,广告业务收入破百亿......一切都指向一个结论:B站终于跑通了商业化...

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