智通财经APP讯，易生活控股(00223)发布公告，集团旗下两家附属公司-英联嘉合投资控股(广东)有限公司及珠海易铁轨道交通管理有限公司(珠海易铁)，于2026年3月11日分别与北京鼎立天恒资产管理有限公司(鼎立天恒)签署《战略合作框架协议》及《媒体资源整合营销服务合同》(统称为“鼎立天恒合作协议”)。本次合作聚焦AI应用场景落地与数字供应链体系建设，双方将共同推动人工智能技术赋能产业升级及构建标准化数字供应链集群，进一步优化产业生态和提升盈利能力。
订立鼎立天恒合作协议的理由及裨益：1.互补协同，推动产业升级：集团与鼎立天恒资源互补，有利于推动AI应用实景化、市场转化与多产业场景融合，构建标准化数字供应链集群，促进产业数智升级。2.提升盈利能力：巨额框架合同与明确年度服务金额将为集团带来稳定且可持续收益，成为业绩增长新动力。3.拓展AI及供应链市场份额：本次合作有助于集团加快“百亿品牌赋能计划”落地，巩固集团“食、住、行、游、购、娱”六大产业板块的AI数智化及供应链布局。
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