Meta将部署AI工具打击平台上的虚假品牌账号与欺诈链接

亿恩网
Mar 13

Meta宣布将部署人工智能驱动的工具,以更有效地在其平台上识别和打击虚假品牌、名人仿冒账号以及欺诈性链接。据外媒报道,Meta将为Facebook、WhatsApp和Messenger引入新的警告功能,对可疑的联系请求向用户发出提示。公司曾估算,2024年与欺诈或违规广告相关的收入可能占其全年营收的约10%。仅在2025年,Meta就因此移除了1.59亿条涉嫌诈骗的广告,并封禁了1090万个相关的...

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