Breville's Competitive Position in U.S. Improves -- Market Talk

Dow Jones
Mar 16

2155 GMT - Ord Minnett upgrades Breville to buy, from accumulate, after the appliance maker's competitive position in the U.S. improved. Breville has been chosen as a primary partner of retailer Best Buy, which should result in additional shelf space for its products. Best Buy's decision to focus on fewer vendor relationships likely results in some of Breville's rivals losing access to its more than 1,000 store network. "For Breville, being chosen as a primary partner in the Small Domestic Appliance segment presents a major competitive advantage over its peers," analyst James Casey says. Ord Minnett keeps its A$37.20/share price target unchanged. Breville ended last week at A$27.50. (david.winning@wsj.com; @dwinningWSJ)

 

(END) Dow Jones Newswires

March 15, 2026 17:55 ET (21:55 GMT)

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