2月萤火虫合肥销量206台 达MINI、smart总和的14.7倍

CNMO科技
Mar 18

【CNMO科技消息】近日,公众号“夜愁”发布2026年2月合肥地区高端精品小型车细分市场销量数据,蔚来旗下萤火虫在该区域单月销量达206台,表现大幅领先宝马MINI COOPER、smart精灵#1等同级车型,二者销量总和仅为萤火虫的1/14.7。

萤火虫

本次曝光的合肥区域具体销量数据为:蔚来萤火虫单月销量206台;领克06销量40台;宝马MINI COOPER、smart精灵#1单月销量均为7台,两款车型销量合计14台。经核算,萤火虫销量为两款豪华品牌精品小车销量总和的14.7倍,在合肥本地高端精品小车赛道中占据绝对领先优势。

结合全国乘用车市场信息联席会(乘联会)发布的2026年2月权威行业数据来看,当月国内新能源乘用车市场受春节假期影响,整体处于行业淡季,新能源乘用车零售销量46.4万辆,同比下降32%,高端小型车细分市场整体销量普遍偏低,多款豪华品牌小型车在区域市场均呈现个位数或两位数销量态势。

CNMO注意到,本次数据仅覆盖合肥单一区域,属于局部市场表现,暂无法代表萤火虫在全国市场的整体销量水平,也不能直接判定其在全国高端精品小车领域的行业地位。业内人士表示,高端精品小车赛道竞争日趋精细化,区域销量差异只能反映局部市场需求与品牌认可度,车型的整体市场竞争力仍需依托全国销量、用户口碑等综合数据评判。

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