印度可口可乐装瓶商SLMG称中东战争恐推高价格

环球市场播报
Mar 23

  可口可乐公司在印度最大的装瓶商 SLMG 饮料公司的一位高管表示,如果与中东战争有关的包装成本上升难以消化,该公司可能会提高部分产品的价格。战争推高了从塑料瓶到瓶盖、标签和纸箱等关键包装材料的成本--一些包装水生产商已经提高了价格。SLMG 副首席执行官拉胡尔-库马尔(Rahul Kumar)在本月早些时候接受采访时表示:“如果战争继续下去,包装材料成本可能会继续上升。”他补充说,价格上涨将取决于竞争对手的反应以及消费者对更高价格的接受程度等因素。库马尔表示,在竞争激烈的苏打水市场(包括多家全国性和地方性企业),提价空间有限,并且没有出现过全系列产品涨价的情况。他说,SLMG 将在 4 月份重新审查价格。

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责任编辑:王永生

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