（来源：猛犸新闻）

#如何上微博热搜一个视频教会你#【微博执行总编辑薄红恺：热搜并非玄学，背后是三板斧+金钟罩】#2026中国网络媒体论坛#3月28日至29日，2026中国网络媒体论坛在郑州举行，伟博执行总编辑、政务合作总经理薄红恺分享“怎么上热搜”。薄红恺称：微博热搜并非是一个玄学，背后是“三板斧”和“金钟罩”。“三板斧”是所发布的内容必须要有料、有趣、有情。“金钟罩”是热搜的制度，只有政府和权威媒体才有资格上榜。#原来你是这样的河南#

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